How far can your marketing dollar go with video?
If you’re thinking about how to invest in video for your marketing plan, but aren’t sure what kind of budget you need, we’re here to provide a rough guide to help you plan smarter and make the most of your marketing spend.
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VIDEO PRODUCTION COST GUIDE
Corporate Videos / Promo Videos / Testimonials
$5000 – $20,000 Great for telling your brand story, engaging customers, and building trust through authentic testimonials. This could include location shooting, interviews, simple animation, post-production, and delivery of a high-quality video between 2 to 8 minutes long, designed to showcase your business professionally and drive action.Animations
$6,000 – $25,000 Animation help simplify complex ideas, making information easier to understand and more compelling for your audience. Animations can also work well for explainers, product demonstrations, and training videos. The duration, complexity, and number of animations you require will influence the cost.Event Videography and Live Streaming
$1,500 – $5,000 Videography allows you to capture and repurpose key moments from live events with high-quality footage, ensuring your content has lasting value. Live streaming allows you to engage audiences in real time for conferences, training sessions, or special events. We can deliver raw footage on a drive at the end of your shoot, giving you flexibility for future use.CEO Updates & Internal Comms
$1,500 – $5,000 Non-public company video messages that require a polished delivery, designed for your teams, new employees or stakeholders. These videos are ideal for company updates and reports, leadership announcements, and internal communications.