With smartphones and affordable editing software, creating videos seems more accessible than ever, and it’s tempting to take a DIY approach. However, for a polished, professional corporate video that truly reflects your brand, hiring a production company to...
You’ve just wrapped up your first corporate video production. Now, what’s next? Beyond the obvious answer—create more videos, of course!—let’s look at some strategies to maximise your return on investment and set the stage for future digital marketing...
So, you’ve decided to take the leap and hire a video production company. Kudos to you! It means you’ve recognised the power of visual storytelling and how it can supercharge your brand. But hold on to your clapperboards—hiring the wrong video production...
Corporate videos and branded videos are both essential tools in a company’s marketing strategy, but they serve different purposes and target distinct audiences. Corporate Videos: Purpose: Primarily used to inform, educate, or inspire internal and external...
